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Job Req Id:  299324
Business Area:  Consulting
Date Posted:  28-Jul-2022
City:  Hong Kong

Title:  Manager / Senior Manager / Director - Digital Strategy / Proposition Design - Digital -Hong Kong

Pursue a Career with Impact

At Deloitte China, we are on a mission to nurture and empower our people to become deep subject matter experts.
We offer the perfect platform to unleash your full potential and equip you to thrive on challenges, and partner with our clients to solve their most complex problems.
A world of opportunities awaits. Start your adventure and journey with us.

About the Business

Deloitte China's professionals provide a full range of audit & assurance, consulting, financial advisory, risk management and tax services. We connect with the Deloitte Global network to provide clients of any size with local experience and international expertise. As one of the leading professional services providers, we have considerable experience in this marketplace.

The Deloitte purpose is about making an impact that matters to our clients, people and society. Our extensive spectrum of services enables us to help our clients become leaders wherever they choose to compete. We are committed to investing in our people and empowering them to achieve more than they can elsewhere. Our advice is only as valuable as our actions and integrity. We believe that by strengthening our clients and society, we become stronger ourselves.

To learn more about how Deloitte makes an impact that matters in China, connect with the Deloitte China social media platforms at

About Consulting

Deloitte Consulting is the world's largest management consulting practice. In China we are one of the top consulting firms. Our team comprises around 1,600 bilingual consulting talents located in eight cities in China including Shanghai, Beijing, Hong Kong, Shenzhen, Guangzhou, Cheng Du, Chong Qing and Harbin. In global, we have over 44,000 professionals spreading in over 100 countries/locations. Deloitte Consulting is ranked No.1 in global consulting marketplace by revenue by Kennedy, a leading publisher of consulting marketplace analysis products. In China, Deloitte Consulting is ranked as one of the top 3 consulting service providers by Gartner, a global leading IT research and advisory company. Deloitte consulting is awarded as "the Best HR Consulting Firm".

About Customer Strategy & Applied Design

The Customer Strategy practice within Deloitte Consulting serves clients facing fundamental strategic choices and growth challenges related to their customers and ecosystems. Our team brings together a diverse mix of strategists, marketers, digital and creative experts working to transform client organizations and capture value by deeply understanding clients’ markets and customers.

Our team focuses on helping clients discover, design, and prototype customer growth strategies and innovation portfolios to create and drive change. We bring knowledge and offerings to uncover the behaviors, motivations and preferences of our clients’ customers and develop new experiences for them. Our team of professionals has deep capabilities in strategy, customer experience and innovation.

Customer Strategy| Help clients build capabilities to better understand customer value drivers and make choices about the markets and segments they serve through digital, social, and mobile channels; optimize pricing decisions and shape the most strategic issues on the CMO agenda.

Customer Experience | Help clients improve the quality, nature and power of interactions between the customer and the organization across the lifecycle of sales, marketing and service at each and every touch point.

Applied Innovation | Help clients rapidly design, prototype and launch new businesses and experiences, translating insights on human behaviour from design-led methods into offerings and technologies.

Proposition Design | Help clients design and launch new propositions by applying our creative skills in a fast paced environment to put a pilot product in customer’s hands within 100 days.

Work you'll do

  • Serve as the day-to-day lead on projects that start with a fundamental strategic customer problem (for Manager level and above)
  • Assist clients to address the full range of CEO, CMO and other executive leadership challenges
  • Develop, maintain and expand senior client relationships and lead cross functional consultant and client project teams from project planning through execution.
  • Assist clients in making strategic decisions and implementing changes in areas such as marketing operating model design, customer experience and go-to-market strategy
  • Apply design-lead thinking to create innovative and customer-centric propositions
  • Lead the preparation and performance of primary and secondary market research including customer interviews, focus groups and group interviews to obtain insights.
  • Lead quantitative customer and market data and analytics inquiries
  • Analyze financial information when evaluation business opportunities and making recommendations 
  • Monitor project status and progress, prepare and present weekly steering reports, assess risks, manage delays.
  • Take a leading role in training and coaching team members, identifying and supporting on-sell opportunities, and supporting other business development activities


A fit for the role? Let's talk about you.

  • Bachelor degree or above
  • Minimum 5 years of experience in global consulting firm with a focus on the customer strategy, growth strategy, marketing strategy and preferably experience in product design/development and proposition launch
  • Significant project or work experience focused on customer strategy and proposition design across (segmentation, customer experience, marketing, customer insights, customer testing etc.)
  • Alternatively, solid experience in an entrepreneurial environment, such as start-ups or ventures; designing and launching a new product or service
  • Creative problem solver and structured thinker, and comfortable with a hypothesis driven approach
  • Ability to combine robust commercial and analytical skills with a flair of creativity to develop powerful propositions that client has confidence in launching
  • Excellent communication skills to deliver high quality content and final deliverables and build client confidence in the proposition
  • Excellent command of spoken and written English and Chinese (Cantonese preferred)

Why Deloitte China?

Join Deloitte China

Deloitte China delivers a comprehensive range of audit & assurance, consulting, financial advisory, risk advisory and tax services to local, multinational and growth enterprise clients in China.

  • We are the world's largest professional services firm and change the world, leading with purpose and shared values
  • We are the undisputed market leader, creating value through multi-disciplinary services and innovative digital solutions, and developing world-class leaders and professionals
  • We have been named a "Top Employer China"  in the Chinese Mainland, Hong Kong & Macau since 2006, providing a “High Value, High Touch, High Tech” talent experience

Start your new chapter with us

Ready to take on new challenges? It's your time to shine. Apply now!

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